How Broadcast Media Drives Consumer Engagement

posted by Matt Senne

When it comes to developing an advertising plan, striking that perfect balance between how much time and resources you invest and getting the desired results can involve some gray area. Radio...

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Best Advertising Strategy: Clearwater Travel Plaza

Client Overview

Since 1976, Clearwater Travel Plaza has been in the business of serving professional drivers and travelers alike. They’re far enough away from the Twin Cities to avoid the chaos of...

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Best Advertising Strategy: J.F. Kruse Jewelers

Client Overview

Founded in 2000, J.F. Kruse Jewelers has been a local destination ever since. Because of this, they’ve earned their spot as the eighth entry in our Best Advertising Strategy series.

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Best Advertising Strategy: Benusa Appliance

Client Overview

As a local appliance retailer, Benusa Appliance Sales & Service is our seventh entry in our Best Advertising Strategy series. Benusa has been in business for years in the St. Cloud...

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Best Advertising Strategy: Heller & Thyen Law Firm

Client Overview

Heller & Thyen Law Firm is our sixth entry in our Best Advertising Strategy series. Their home office is in St. Cloud and they have a satellite office in Minneapolis. While their...

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Best Advertising Strategy: Birchwood

Client Overview

This client has earned their spot in our Best Advertising Strategy series for many reasons, which I'll touch on below.

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Best Advertising Strategy: C&D Granite

Client Overview

St. Cloud is nicknamed “The Granite City.” There’s an old granite quarry turned park and nature reserve in town, which just happens to have the largest collection of granite...

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Best Advertising Strategy: BD Exteriors

Client Overview

BD Exteriors is the third entry in our Best Advertising Strategy series. They’ve been in business for over 15 years, and their work is among the best in the industry. Owned and...

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Best Advertising Strategy: Once Upon a Child

Client Overview

Once Upon a Child of St. Cloud is the second entry into our Best Advertising Strategy blog series. They’re a retail shop for gently used kids clothing, toys, books, and other...

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Best Advertising Strategy: Bradshaw & Bryant

Client Overview

Mike Bryant from Bradshaw & Bryant Law Offices is our first feature client for our “Best Advertising Strategy” series. Their office is in Waite Park, next to Parkwood Cinemas....

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What Do Ladders Have to Do with Your Advertising Strategy?

posted by Stephanie Theisen

When consumers think of the biggest name in your industry, who comes to mind? Is it you? Is it your biggest competitor? Is it a company so large and dominating that you have a hard time so much as...

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What is Your Unique Selling Proposition?

posted by Bob Leighton

What makes you stand out from the flock? Your unique selling proposition.

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